I. Multiple choice:(1%×15=15%)
Directions: Beneath each of the following sentences, there are four choices marked A,B,C and D. Choose the one that best completes the sentence and blacken the corresponding letter A,B,C or D on the ANSWER SHEET.
1. There is great potential in China for specialized tourism, including adventure tourism, pilgrimage tourism and
B. business tourism
C. professional tourism
D. leisure tourism
Ⅱ. Reading comprehension:(2%×10=20%)
Directions: Read the following passages. Make your proper choices and blacken the corresponding letter A,B,C or D on the ANSWER SHEET.
Culture is one of the most challenging elements of the international marketplace.
This system of learned behavior patterns characteristic of the members of a given society is constantly shaped by a set of dynamic variables: language, religion, values and attitudes, manners and customs, aesthetics, technology, education, and social institutions.
To cope with this system, an international manager needs both factual and interpretive knowledge of culture. To some extent, the factual knowledge can be learned; its interpretation comes only through experience.
16. According to the passage, which of the following is TRUE?
A. All international managers can learn culture.
B. Business diversity is not necessary.
C. Views differ on how to treat culture in business world.
D. Most people do not know foreign culture well.
Directions: Choose the best answer from the choices given to complete the passage and blacken the corresponding letter A,B,C or D on the ANSWER SHEET.
Shopping habits in the United States have changed greatly in the last quarter of the 20th century.__26__in the 1900s most American towns and cities had a Main Street.
26.A.As early as
Ⅳ. Phrasal verbs:(1%×10=10%)
Directions: Fill in the blanks with the proper phrasal verbs given below. Make some changes if necessary.
41. In his job as a tour guide, he many____ foreigners.
Directions:Translate the following into Chinese.
51.need deficiency 52.insurance coverage
53.cruise lines 54.preferential policy
55.customer complaint 56.impenetrable barrier
57.motor coach 58.in-flight magazine
59.management knowhow 60.customized service
Directions:Translate the following into English.
Ⅵ. Passage translation:(10%×2=20%)
Directions: Translate the following passages into Chinese.
71. There are many benefits of online services to travelers. The amount of free information is huge and it can be reached anytime from any place. Big discounts can be found, especially if you have time and patience. You can take imaginative trips and get the feeling of being there, which will help you enjoy virtual trips. You do not have to go tothe travel agency and you have lots of fun. Internet is a resource for consumers to find travel information. It can be used as a reference tool to communicate with customers or other professionals, or as an advertising medium to sell travel products. Some travel websites offer travel-related information as well as links to other sites that provide information like maps, travel industry news, travel warnings, and destination information.
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